When people want to learn something new or find inspiration, they turn to search. These rich moments of intent are a chance for a personal road map. Google’s Year in Search & TRENDS:

What people searched for in 2018?

Search has always offered a window into what people need, want, and intend to do. That’s become even more true as the words that people type into a search box become increasingly conversational and personal.

In 2018, Google Search turned 20 years old.

When people want to learn something new or find inspiration, they turn to search. These rich moments of intent provide a road map, showcasing exactly when, where, and how people want assistance. And help you better anticipate your customer’s needs in the new year.

SOURCE: Think with Google

https://www.thinkwithgoogle.com/consumer-insights/2018-year-in-search/

 

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